Versus is a conceptual museum of punk and hardcore, located in Umeå, Sweden – home of seminal hardcore punk band Refused. Stemmed in the iconoclastic upside-down logo, Versus' mission statement of provoking a new mental attitude carries from its hand-made visuals to shifting palette.

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Business Cards  16 designs incorporating screen-print techniques using analog collage.

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Envelopes — 4 color variants to recieve your punk and hardcore news in style

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Booklet — cut-out collage covers paired with a spot illustration spread

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Poster — intended to be tagged and defaced; encourages artistic expression

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Outdoor Banner — museum wayfinding; super graphics from the promo booklet

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Digital banner — OOH ad on screens inside Umeå's bus system

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Merchandise — promo items: shirts, crewnecks, hoodies, totes & curated CDs

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